Doncaster Rovers have launched a limited-edition 2025/26 fourth shirt in partnership with Louis Tomlinson’s 28 Clothing ...streetwear brand. The design was created collaboratively by Louis Tomlinson, a lifelong Rovers supporter, and the club’s technical partner OXEN, celebrating his Doncaster roots and commitment to giving back to the local community.
The green shirt features 28 Clothing branding across the shoulders and the logo positioned below the rear collar. Its design is inspired by a Doncaster Rovers away shirt from the early 1990s, while also referencing last season’s League Two title-winning campaign, with four stars above the club crest to honour the club’s four fourth-tier championships.
Beyond its sporting heritage, the shirt has a strong charitable purpose. Each shirt sold donates £5 to the Club Doncaster Foundation, an organisation supported personally by Louis following its impact on a close family member through its pre-natal programmes. The shirt is emblazoned with the Foundation’s refreshed logo and helps fund community initiatives across Doncaster, including education, health and wellbeing projects, and social programmes.
Louis Tomlinson’s wider support for the club and city continues beyond this release, including his recent contribution to the upcoming documentary celebrating club legend James Coppinger, scheduled for release in early 2026.